By Spy Uganda
Kampala: Probellum announced a groundbreaking, long-term partnership with the Uganda Boxing Federation, marking a new chapter for boxing in the African nation.
It may be the first time in history that a professional boxing promotion company will join forces with a national boxing federation, with the two organizations working to develop talented amateur fighters in Uganda and give them a platform to showcase their abilities on a global level.
Only last week, the Uganda Boxing Federation launched its very own National Champions League, with weekly boxing events watched by millions on primetime television across the region and thousands of spectators in attendance at every event.
Harrison Whitman, Probellum’s Chief Strategy & Legal Officer, said: “In terms of markets, Africa – and Uganda in particular – is a sleeping giant.
He said working with Moses Muhangi, they identified a completely new way of partnering with a national federation.
“We focused on establishing this partnership with the Uganda Boxing Federation due to the enormous potential of the country. The population of Uganda is very young, and they are passionate about boxing,” he said.
“This is the main ingredient for future success, and we would like to thank Moses and the whole Uganda Boxing Federation for placing their trust in Probellum. Together we are marking a new chapter for boxing in Africa,” he added.
Moses Muhangi, President of the Uganda Boxing Federation, said: “We are very excited about this great opportunity and 100 percent confident that, in Probellum, we now have the partner we need to position our talents worldwide and give them the opportunity to become global names.”
“Uganda has a rich history in the sport and we are determined to transform the country into Africa’s boxing powerhouse. This partnership with Probellum, a huge global brand, will allow us to achieve our ambitions,” he added.
